A homepage should explain who the organisation helps, what it offers, and what a visitor should do next. Clear content and tested links matter more than decorative effects. ## Step-by-step instructions 1. Write a one-sentence description of the audience and offer. 2. Place the primary action where visitors can find it quickly. 3. Replace vague headings with specific, accurate language. 4. Add evidence such as real work, testimonials with permission, or clear process details. 5. Check navigation, contact information, and mobile layout. 6. Ask a first-time visitor what the business does after a brief look. ## Final checks - Test the result in a realistic situation before relying on it. - Keep a note of any settings or decisions that need future review. - Recheck the process when your tools, hosting, or requirements change.

Usability review you can run today

  • Ask a new user to complete the main task without coaching.
  • Check keyboard navigation, visible focus, contrast, zoom, and touch target size.
  • Test narrow screens, long labels, validation messages, and empty states.
  • Make button labels describe the action and explain errors in plain language.
  • Do not communicate important information through colour alone.

Turn feedback into improvements

Prioritise issues that block tasks or confuse multiple users. Fix those before decorative details, then repeat the same task to assess the result.